Looking to engage with our member community by contributing to ASAP’s content? Send your blog post, article draft, or idea to Michael Burke at mburke@strategic-alliances.org
Posted By Dan Caplinger, Wednesday, April 21, 2021 The current business environment is unlike any we’ve seen before. Amid the ups, downs, and uncertainties of the pandemic, businesses have had to overcome unprecedented challenges to transform themselves even as they continually face the... Continue Reading
“No Law Degrees Needed”: Summit Session Reveals How Mediation Techniques Can Help Alliance Managers De-escalate Conflicts Posted By Jon Lavietes, Thursday, April 15, 2021Updated: Thursday, April 15, 2021 Conflict is endemic to alliances, and thus conflict resolution is one of the... Continue Reading
Posted By Jon Lavietes, Monday, April 12, 2021 The David-Goliath alliance is an evergreen alliance topic. No matter the era, industry, or market segment, there will always be opportunities for smaller entities and larger, established companies to generate revenue, develop products, or fill... Continue Reading
Posted By Jon Lavietes, Tuesday, April 6, 2021 The 2021 ASAP Global Alliance Summit was a time for networking with peers in virtual mixers and learning from a variety of expert speakers. However, it was also a forum for combining the two activities. This year’s Summit program featured a new... Continue Reading
Posted By Michael Burke, Monday, April 5, 2021 One of the highlights and new features of this year’s just-concluded ASAP Global Alliance Summit is the addition of two master classes in alliance management, taught by some of the best of the best in the profession. The first of those, which... Continue Reading
Posted By Jon Lavietes, Wednesday, March 24, 2021 In March 2020, just a few weeks into a pandemic that roiled our economic and workplace stability, the US federal government enacted the Coronavirus Aid, Relief, and Economic Security (CARES) Act, which, among other things, cleared the way for the... Continue Reading
Entrepreneurship: the word conjures images of bold leadership, innovation, risk taking, and cool new startups disrupting markets and changing the world. But the truth can be far less glamorous. Huge challenges await the new or unwary would-be entrepreneur. And what if the startup founder is a... Continue Reading
Posted By Jon Lavietes, Wednesday, March 17, 2021 For years, many in the alliance community lamented over the perceived misunderstanding of the alliance practice and the lack of appreciation for the value it brings to the rest of an organization. Fortunately, that is changing, as our recent... Continue Reading
Posted By Michael Burke, Wednesday, March 17, 2021 ASAP members hail from around the globe, and in many ways Bronwyn Hastings exemplifies that global character in microcosm. The senior vice president of worldwide channels, sales, and ecosystems for Citrix is originally from South Africa, is a... Continue Reading
Posted By Jon Lavietes, Tuesday, March 16, 2021 The second day of the 2021 ASAP Global Alliance Summit rolled on with an in-depth look into a decade-old alliance that grew from a single initiative into a complex multipartnership arrangement involving drug candidates in a few disease areas. The... Continue Reading
Posted By Michael Burke, Tuesday, March 16, 2021 Among the highlights from day two of the ASAP Global Alliance Summit was the keynote address by Jay McBain, principal analyst for channels, partnerships, and alliances at Forrester Research. Then again, McBain is a veritable one-man highlight reel... Continue Reading
Posted By Michael Burke, Monday, March 15, 2021 The 2021 ASAP Global Alliance Summit began virtually this morning US time with opening remarks and introduction by Michael Leonetti, CSAP, president and CEO of ASAP. Leonetti greeted attendees—who covered the globe from California to... Continue Reading
