ASAP Summit NYC

Why Attend

The ASAP Summit NYC brings together senior alliance and partnership leaders focused on driving strategic impact and long-term value through collaboration. Attendees will: 

  • Strengthen strategic adaptability through cross-industry insight spanning technology, biotech and pharmaceuticals, consulting, and global services
  • Elevate leadership effectiveness in strategy, influence, governance, and reputation management
  • Gain perspective from peers leading complex, high-stakes partnership environments
  • Advance approaches to partnership models that accelerate measurable business outcomes
  • Build trusted relationships with decision-makers shaping the future of strategic alliances
  • Apply emerging AI and data capabilities to enhance partnership intelligence and performance
“The ASAP Summit offers unparalleled access to senior alliance and partnership leaders. The sessions were practical, the discussions were forward-thinking, and the relationships I built have directly influenced how we shape our ecosystem strategy.” ~Jamie Donald, CSAP, CA-AM, Program Director, Technology Partners, Axis Communications

Registration

Conference Rate - $2,699 / $2,299 early rate ends 3/13

Member Rate - $2,159 / $1,839 early rate ends 3/13

Register Now

"The ASAP Summit always leaves a lasting impression and a very positive energy. The breadth of topics reflects what strategic alliances truly require, and there is always something that resonates with your own individual situation." ~ Stefanie Schubert, PhD, CSAP, CA-AM, Professor of Economics and Director International Business Bachelor, SRH University Heidelberg

Program Highlights

Click a Session name to view its details

  • Advisory Council Meeting (Invitation Only)
  • Alliance Essentials Course
  • Alliance Strategy & Leadership Course
  • Applied Alliance Management Course
  • Mastering Alliance Management
  • Advisory Council Lunch (invitation Only)
  • Executive Leadership Forum (invitation only) - An Alliance Hackathon, “Pro Tips for Executive Hackers”
  • First Timers Meet & Greet
  • Welcome Reception - Sponsor The Rhythm of Business
    Location to be announced soon
  • Registration & Breakfast
  • Welcome & Opening Remarks
    Van Gogh Room
  • Alliance Due Diligence - Lessons Learned from Transactions
    Van Gogh Room
  • Incorporating How AI Is Impacting Inventorship and Contract Terms
    Van Gogh Room
  • Perfecting an Innovation Mindset
    Van Gogh Room
  • Morning Break
  • Managing Intellectual Property in Multi-Partner Ecosystems
    Van Gogh Room
  • From Zero to Strategic: How to Build GSI Partnerships When You're the First Alliance Leader
    Van Gogh Room
  • When Strategy Misaligns: A Leadership Playbook for Protecting Value in High Stakes Alliances
    Picasso Room
  • Aligning Roles, Amplifying Results: Alliance and Project Management Collaboration
    Van Gogh Room
  • Coalition Selling: Turning Multi-Partner Strategy into Revenue Execution
    Picasso Room
  • Lunch & Networking
  • Session Title TBD
    Van Gogh Room
  • Exemplary Strategic Partnerships - Balancing Corporate and Business Unit Alliance Strategies
    Van Gogh Room
  • The 10% Rule: How Small Cross-Functional Pilots Drive Scalable Partner Program Innovation
    Van Gogh Room
  • Presentation of the ASAP Alliance Excellence Awards
    Van Gogh Room
  • Afternoon Break & Professional Headshot Opportunity
  • Beyond the Balance Sheet: Why and How to Monitor Your Alliance Partner’s Financial Health
    Van Gogh Room
  • Scaling Alliance Excellence: A Practical Checklist Framework for Consistent, Low-Risk Alliance Execution
    Picasso Room
  • Building Win-Win Partnerships That Lasts
    Van Gogh Room
  • Partnerships in an AI-Era
    Picasso Room
  • From Co-Creation to Co-Evolution - How Platform Alliances Enable Ecosystem-Wide Innovation
    Van Gogh Room
  • Performance Metrics and Evaluation
    Picasso Room
  • NYC Rooftop Celebration Reception - Sponsor Vantage Partners
    Roof Top at Jay Conference Empire
  • CSAP Breakfast (Invite Only)
  • Welcome Back
    Van Gogh
  • From Handshakes to Ecosystems: 30 Years of Strategic Alliances
    Van Gogh
  • Living the Final Chapters of the Alliance Lifecycle - Termination, Transformation, Bankruptcy, Dissolution and Other Challenges
    Van Gogh
  • Neworking Break
  • The Alliance Exchange: Choose Your Roundtable
    Van Gogh
  • Diagnosing Internal Friction in High-Value Partnerships
    Picasso
  • Managing Change Between Companies
    Van Gogh
  • The New Era of Alliances: AI Powered, Client Centric, Cross Platform
    Picasso
  • When to Pivot, When to Pass - Navigating Alliance Inflection Points
    Van Gogh
  • Preparing Stakeholders for High-Impact Interactions: A Multi-Industry Persepctive
    Van Gogh
  • Tracking What Matters: Milestones That Drive Alliance Performance
    Picasso
  • Lunch & Networking
  • Optimizing Communication to the C-Suite
    Van Gogh
  • Storytelling and the Alliance Management Heroes’ Journey
    Van Gogh
  • Federated Collaboration in Practice: What Works (and What Doesn't) for Alliance Leaders
    Van Gogh
  • Afternoon Break & Networking
  • From Fractured to Functional: Reimagining Trusted Allies
    Van Gogh
  • Leveraging Adjacencies to Manage Complex Alliances
    Van Gogh
  • Building Bridges for Better Future
    Van Gogh
  • Closing Remarks & Invitation to Summit 2027
    Van Gogh
  • Dine Around Towns
“The ASAP Summit offers unparalleled access to senior alliance and partnership leaders. The sessions are practical, the discussions are forward-thinking, and the relationships I built have directly influenced how I shape our technology partnership strategy.” ~ Philip Sailer, CSAP, CA-AM, Executive Director, Storage Solutions Team, IBM

Featured Speakers

Fern McSorley

Fern McSorley

Head of Alliance Management, Isomorphic Labs

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Brooke Paige

Brooke Paige, CSAP,        CA-AM

Global Alliance Mgmt, Neuroscience, Rare Disease & Digital, Novartis

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Caleb Bates

Caleb Bates, JD, PhD

Head of Intellectual Property, Isomorphic Labs

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Susie Freda

Susie Freda

Senior Director, Alliance Management, Teva Pharmaceuticals

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Rod Herrell

Rod Herrell, PhD

Executive Director, Transactions & Alliances, Kyowa Kirin

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Ian Kane

Ian Kane

Director, Corporate Strategic Alliances, Lenovo

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Kimberly King

Kimberly King

Chief Partner Officer, PTC

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Erika Nothnagel

Erika Nothnagel

Global Managing Director, IBM-Lenovo Strategic Partnership, IBM

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Christina O'Halloran

Christina O'Halloran, CA-AM

Senior Manager, Alliance and Program Management, Pfizer

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Mike Pell

Mike Pell

Envisioneer, The Microsoft Garage NYC

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Phil Sailer

Phil Sailer, CSAP, CA-AM

Executive Director, Storage Solutions Team, IBM

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Mika Clark Tupy

Mika Clark Tupy, JD

Managing Director, Alliances

United

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Alex Waldron

Alex Waldron

Chief Executive Officer, Neutargeton Therapeutics

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“ASAP’s Summit is the premier event for anyone serious about strategic partnerships. From emerging AI-enabled collaboration models to real-world case studies, every session sharpened our approach and expanded our network.” ~ Theresa Caragol, CEO & Founder, AchieveUnite

Logistics

Venue

Jay Conference Empire, 8 West 38th Street, New York, NY 10018

Hotel

ASAP has secured discounted room rates at the following nearby hotels. Rates are likely to increase significantly throughout Manhattan as we get closer so please secure your hotel reservation as soon as feasible. 

  • Hotel Hendricks at $265 - $315/night (until April 7 or when block is full) - Reserve
  • Springhill Suites by Marriott at $295/night (until March 27 or when block is full) - Reserve
  • Archer Hotel at $359/night April 25 - 27 & $435/night 4/28 & 4/29 (until April 6 or block is full) - Reserve
Justification Letter

Need support securing approval to attend the ASAP Summit? Download a sample justification letter to help communicate the value of your participation.

Professional Development Hours

You may earn 12 hours toward CA-AM and CSAP certification renewal.

“As a long-time sponsor, the ASAP Summit continues be one of the premier events we choose to support because of its role in continuing to promote strategic alliance innovation. The quality of conversations and level of engagement is routinely beyond expectations.” ~ Adam Kornetsky, Partner, Vantage Partners

Sponsors

We’re grateful to our sponsors whose support makes this event possible and strengthens the entire ASAP community. Their partnership enables us to deliver meaningful programs and experiences throughout the year. Interested in becoming an ASAP sponsor? Visit our sponsorship page to learn more and connect with us.

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